The 15 Most Popular Types of Bikinis in Every Style

I’ve said it before, and I’ll say it again: I’m basically a bikini expert. I’ve spent countless years studying and deciphering bikini trends each season, noting the timeless trends and bidding farewell to the temporary types. While my bikini collection is rather, well, extensive, there will always—and I mean always—be room for just one more. Especially when there are so many new trends on the block worth giving a test drive.

This season, I’ve continued my critiques as normal and am pleased to report there are—drum roll, please—15 types of bikinis dominating the scene. From new minimalist shapes and strategic strapping to full-coverage florals and a glimpse of glitz, these bikinis have made it on my radar, even as there is uncertainty about what swim season will look like this year.

As a part of my research, I consulted with some of my go-to swimwear designers that have designed some of the best-selling bikinis to get some insider intel. According to Brittany Kozerski Freeney, owner and designer of Jade Swim, “The Via Top (traditional triangle top) is easily the favorite this season—it’s in almost every single order. Our new sorbet bright colors from the spring collection is another loved trend I’m seeing this season. We usually stick to a neutral palette but decided to add more color variety this season and everyone is loving. Our minimal shapes in these bright colors really pop and I think everyone is looking forward to getting back to the beach and making an appearance when they do.”

Francesca Aiello, founder and creative director of Frankies Bikinis has noticed this season more is more, “I’m noticing our customers are loving girlier fabrications, styles, and prints. Whether that be a baby ruffle on a bottom or a ditzy floral print, it seems to be a big shift from last year’s minimalistic swimwear trend we saw everywhere. Our Colby set in eyelet is one to note that the girls seem to be loving.” Ahead, discover the 15 most popular types of bikinis to sport this season.

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